LAZADA
LAZADA WOMEN’S FEST
Series of consumers engagements at multiple touchpoints during LAZADA ID birthday where we give surprises to consumers with promos and deals and held a surprise show with some of the hottest national performers to strengthen brand messages add cart add to life.
The playground with larger than life installations as the consumer activation set was built to engage with games, product showcases from existing sellers and merchants collaborators with live selling session and other engagements to boost daily active users and sales.
Consumer activation combined with live shows to create more traction towards the brand thru various contents and engagements.
