COCA COLA
COCA-COLA DARI BOTOL JADI BOTOL
The launch of COCA-COLA rpet bottle to communicate the sustainability program where each bottle of COCA-COLA will return to bottle to minimize waste and enhance the circular economy.
Held with media conference and consumers engagements to as part of long term COCA-COLA zero waste initiatives.
Where audience just need to give used PET bottles as entry tickets.
Where audience just need to give used PET bottles as entry tickets.
Tailored PR event combined with consumers engagement to generate bigger awareness.
